Lipsey’s 2023 Top 25 Brand Survey
At NAI Capital Commercial and NAI Global we are proud to be recognized for our ongoing exceptional service and expertise with eight consecutive years ranked in the top five.
The Lipsey Company has set the standard for the commercial real estate industry’s most recognizable brands by publishing its annual Top 25 Brand Survey.
Lipsey’s Top 25 Brand Survey is celebrating its 22nd year in 2023.
Rankings are established using a combination of 3 data points:
1) The annual Lipsey ballot
2) Phone interviews
3) Focus groups
The balloting is quantitative, and the phone interviews and focus groups are subjective. The impressions received from interviewees are important and contribute to the final ranking.
Phone interviews evaluate:
Quality of service
Level of proficiency